James O'Brien

James O'Brien

Writer, Reporter, Researcher

James O'Brien covers business, technology, social media, marketing, film, food, wine, the profession of writing, and news. The Nieman Journalism Lab has called his work "sponsored content done right".

  • 296
    stories
  • 180K
    words
296
stories for
19
publications
James O'Brien's stories for
Show all
Open uri20130922 20337 1vt5gv article
The Content Strategist

Cable and Content: Bravo Digital Media Escapes the Box

For Bravo, a successful content strategy means not only thinking about content, it also means re-thinking the platform....

Open uri20130922 20337 tvilbx article
The Content Strategist

Can Content Help Us Find Love? An Evening with HowAboutWe

This week’s Content Conversations Meetup focused on what we write about when we we write about love....

Open uri20130922 20337 hy067t article
The Content Strategist

Copyblogger’s Simone on How to Save Your Soul in Marketing [INTERVIEW]

She explains how “great content solves real problems and becomes a trusted resource.”...

Open uri20140227 2264 1wiulvz article
The Content Strategist

Has the Travel Industry Missed the Brand Publishing Boat?

Travel and leisure should be the stuff of content marketers’ dreams ... when it comes to telling stories that drive business, travel practically does the job for you, right?

Not so fast.

Open uri20130922 11608 1q7bp4k article
The Content Strategist

Milwaukee Police and the New Face of Law-Enforcement Media

Police departments are changing how they communicate with, and respond to, the communities they serve and the news media that...

Open uri20130922 20337 bjj5p0 article
The Content Strategist

Procter & Gamble Goes to the Source of Olympic Champions: Moms [VIDEO]

During the 2012 Olympic Games, Procter & Gamble is promoting its brand by turning its cameras to the champions’ moms....

Screen shot 2012 05 14 at 12.02.44 pm 300x217 article
The Content Strategist

Six Eco-Conscious Publishers

Open uri20130922 20337 nliix article
The Content Strategist

What Are Content Farms Paying Writers In 2011?

Here’s a post that breaks out some pay rates for well known online markets, and also some of the dynamics...